Here’s a selection of tweets, tips and insights I have posted to Twitter over the past month. If you have any of your own — add them in the comments below. Have a great weekend.

1. Social media tip: life is an experiment. Be willing to make mistakes, challenge your own assumptions and break the mold to win.
2. Social Media Tip: It’s not social if the result isn’t about building relationships, trust or community.
3. Social Media Steps: 1: Have a goal. 2: Know your market. 3: Monitor & Listen. 4: Identify Needs 5: Create Focused Content & Conversation.
4. Social Media Tip: You can’t buy trust and you can’t outsource authenticity.
5. Social Media Tip: the customer is operating in real-time. Socialize your whole team so you can too!
6. Social Media Tip: Always go back to the basics. If you’re no longer getting the results you want, look at what you stopped doing.
7. Social Media Tip: The numbers mean very little. A small group of passionate people is and always has been a majority.
8. Leadership Tip: The quest for knowledge for the sake of empowering those around us is one of the most powerful intents in leadership.
9. Leadership Tip: Don’t let your Ego separate you from other people. We are more alike than we are different.
10. Sales Tip: treat mid-month with as much urgency as month end and your year end will look a lot better.
11. Social Media Tip: it’s okay to make mistakes — but remedy them quickly — apologize and then move on
12. Social Media Tip: it’s never too late to say thank-you. Reach out a acknowledge those in your community who make a difference.
13. Social Media Tip: People don’t care about your marketing tweets until they know how much you care about them.

Original post by Shane Gibson