Start small and create a timeline for taking your product to national distribution.

Original post by Malcolm Fleschner

If you don’t plan to compete with me in the SEO lyrics contest, then may I suggest you instead vote for my lyrics? The song is called DMCA, and it is a parody of course of the Village People’s YMCA. Since there are lyrics from other contestants that I believe are better than mine, the most I can hope for is either:

• the sympathy vote
• the “you owe me one” vote
• or the “Wouldn’t DazzlinDonna look hysterical singing that?” vote

So, if any of those reasons work for you, then please click the little 5 stars on my lyrics page, and go bookmark it on del.icio.us and any other social bookmarking sites you favor.

C’mon, just picture me acting out this song. If that doesn’t make you giggle, what will?

Vote for me!

Original post by DazzlinDonna

If you’re like most people, you’ve accidentally scooped up beliefs that are making you less effective as a sale pro. The beliefs I’m talking about aren’t specifically religious, but the arbitrary rules that you use to interpret the meaning of events. Often these beliefs can seem to be …

Original post by Sales Podcast Blog

I’m proud to announce the very first business podcast, broadcast in full 1080p high-definition! It’s my new “Selling Sucks” video podcast on iTunes … here’s the link:

Selling Sucks Podcast on iTunes

(If you don’t have iTunes installed on your computer, you’ll be given the option to download it for free.)

This podcast is also fully compatible with Apple TV. If you’d like to skip iTunes and just download the videos directly, here’s the link:

Selling Sucks | The Sales Podcast in HD

Original post by fjr@nevercoldcall.com (Frank J. Rumbauskas Jr.)

Tired of getting buried at Digg because you’re an SEO? No problem, I’ve created a Digg clone over at coRank so we can spam, er SUBMIT, our stories all we want. And there are NO nofollows on those links, people! So, sign up and start submitting stories over at the SEO and Internet Marketing Social News Site. Just click on the Join SEO and Internet Marketing button to get started. It’s quick, easy, and totally SEO juicy!

Technorati Tags: SEO, Internet Marketing, Digg, Social Media, Social News, SMO

Original post by DazzlinDonna

Just noticed that Facebook now has a marketplace, which is described this way:

Sell your stuff. List what you need. Browse friends’ listings.

So, it’s a Craigslist / Google Base competitor? But only within Facebook networks? That’s what it sounds like to me anyway. You don’t have to actually be a member of a network to view the listings, but you do have to at least choose a network to view listings from.

I suppose if your site can be marketed well in Craigslist or Google Base, then Facebook Marketplace is now yet another way for you to get the word out.

Technorati Tags: Facebook Marketplace, Craigslist, Google Base

Original post by DazzlinDonna

I just stumbled across a site listing SEO related classifieds, which after scanning through the handful that were listed, equates to scammers selling themselves as SEO experts. Regardless of that, however, I got a chuckle out of one of the ads, which reads:

ADVANCE OPTIMIZATIN TECHNIQUES
Description: Let me scan your website for ways to improve your coding like page title, meta tags and content.

According to the on-pages stats, that ad has been viewed 223 times. I certainly hope those 223 people understand enough about SEO to know what is and what isn’t “advanced”.

Original post by DazzlinDonna

Smackdown has outlined how Google is displaying your PPC ads on porn-related parked domains. How well do you think those clicks convert for you? And yet, you are paying for those clicks. Considering that Google does not allow Adsense publishers whose sites are porn-related to display Adsense ads, why is that a parked domain with an obvious porn-related domain name can? This is just another example of why so many Adwords advertisers opt out of the content network. Go read the Smackdown post, as it details the problem nicely. And then tell Google that you don’t want them to waste your hard-earned PPC dollars this way.

Technorati Tags: SEO, Google, parked domains, Adsense, Adwords

Original post by DazzlinDonna

SEOish interviewed seven “big guns” of SEO to ask how they would market a site on just $100. (Actually, the question really involved $100, $250, or $500). While each of the SEOs gave some interesting answers, it was Andy Beal’s quote, “Not a lot you can do with $100″, that caused me to write this post. And there was at least the hidden implication that many of the guys probably felt the same way, but they didn’t actually say it out loud.

My response (had I been asked) would have been, “What? Doesn’t everyone market a site on $100 or less. I always have.”

With one exception*, I’ve never spent more than $100 on any site. That’s right, folks. I kid you not. If I can’t make a site work for less than $100, then that site ends up in the “dead and forgotten” pile.

Now, if time equates to money, then certainly I could say I spend more than $100 worth of time on any site. But cold, hard cash? Nope. Here’s a breakdown of the actual cash I spend on a site.

Domain Name: $8.99
Hosting: $15.00. This is a little difficult to determine exactly, since I just throw all new sites on my server, but I’d say it probably breaks down to about $15/year/site. I guess eventually that would bring a site’s cost to over $100, but it’ll take a few years at that rate, so I don’t really count that.
Graphics: $12.00. I usually buy a couple of graphics from istockphoto.com, using up 10 credits, which is worth $12.00.
Directory Submission Fees and Outsourcing: $45.00. Most of the time this would actually be $0.00, but once in a while I’ll outsource this task, or purchase a premium directory listing, so I threw the cost in for those occasions.

That’s it. The rest of the marketing all boils down to my time and effort at that point. How much that is worth is anyone’s guess, but no more than $100 comes out of my pocket for any given site at any given time, with the one exception* I mentioned at the beginning of this post.

Obviously, this means I don’t do PPC or purchase advertising of any sort.* I’ve always maintained that I’m an organic kind of gal (in terms of SEO anyway), so I don’t need to spend money on sponsored listings. No indeed, I like chasing those organic listings. What could be finer than a top 10 listing in the organic SERPs?

Anyone and everyone can market a site for less than $100. I do it all the time. Are there any themes that might require a larger investment? Certainly, but those are narrow in scope, and even within these themes, you can probably find niches that can successfully be marketed for under $100. The vast majority of webmasters, however, can easily market a site for less than $100. All it takes is time, and skill, but not much money.

*Caveat: Actually, there is one site I own that would not fit into this category, simply because the software to run the site initially cost more than $100, and I’ve got it running on an expensive high-end dedicated server. However, it started out on a low-end shared server, and only moved up to the dedicated server when the traffic and income justified the move. Also, I would probably not choose the software for any future sites, preferring to use open source alternatives instead.

In addition, I’ve dipped into PPC and paid advertising once just to have the experience, but a one-off experiment doesn’t count either.

Original post by DazzlinDonna

Solution selling means working with engineers. At customer sites, the “propellerheads” influence buying decisions. In your firm, they’re key resources to help you make a sale or keep a customer. Alas, most sales pros are utterly clueless when it comes to motivating engineers. Here’s how, in seven easy rules.

Rule …

Original post by Sales Podcast Blog